About Google My Business

I'm going to have to say "Google My Business" 1,000 times today, so let's just call it "GMB" and save my keyboard the stress. 

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Whatever you call it, it has 3 goals:

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• To manage your business information as it appears on Google properties

• To help you interact with customers on Google+ and reviews

• To help you understand and expand your presence through insights and metrics

Because GMB provides the information for your local search listings, they have tried to make it as easy as possible for you to add and update information.

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Through the dashboard, you can edit things like your hours and upload images to be displayed on your search listing (though they won't be the only ones that appear there, so be sure to click through them periodically).

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In addition to managing search profile information, the GMB dashboard also allows you to view insights and analytics, manage reviews, and access all of your business apps (e.g. email).

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It's also connected to your YouTube and Google+ accounts, so you can share updates to Google+ right from your dashboard or start a hangout. 

People who rely on mobile devices to manage their businesses will be glad to hear that there is a GMB mobile app. Even if you're not that reliant on your phone, you may still want to respond to reviews in real time or post about what you're up to on Google+.