Following other TikTok Users

We would recommend that you start to follow other TikTok users. If they are in the same niche as you then this is a particularly good idea. There are actually four ways that you can follow another user on TikTok and the methods vary slightly if you are using an iOS or Android device.

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Following TikTok Users on an iOS Device

1. Browse Videos or Categories – with the app open tap on the magnifying glass at the bottom of the screen. This takes you to the page where you can search by user or category. Here you can tap on a hashtag or a category. There is also a search bar at the top of the page. Now tap a video and look for the profile image in the bottom right corner. Tap the Plus sign and this will transform into a checkmark.

2. Search for a Username – use the magnifying glass again and enter the username into the search bar. You will then see the user with a red “Follow” button on the right. This will then transform into a white “Following” button.

3. Follow contacts on your device – tap on the person icon in the far bottom right of the screen. Tap the person outline icon with a “+” to open the “Friends” screen. Tap on “Find Contacts Friends” and then follow a contact using the “Follow” red button as above.

4. Follow Facebook Friends – go to the Friends screen again using the method above. This time tap on “Find Facebook Friends”. A message will appear about signing in to Facebook. Tap “Continue”. After confirming your Facebook login you can invite your friends to TikTok by using the red Follow button.

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Following TikTok Users on an Android Device

1. Follow from Browse – open TikTok and then swipe up the main screen to find an account of interest. You can look at recent videos by swiping up and down your home feed. Here you will see the profile picture with a red plus sign. Tap on this plus sign to follow this user.

2. Follow from Search – tap the magnifying glass icon which is on the bottom left of the screen. This opens the search page for you. Now use the search bar at the top of the page to search for users, hashtags and sounds. When you see the user listed that you want to follow just tap on the red “Follow” button.

3. Follow contacts on your device – tap on your profile icon at the bottom right of the screen to open the profile page. Tap on the person outline with a plus sign in the upper left corner. Then tap on “Find Contacts Friends” and this will scan your phone book. You will need to tap on an “Allow” button first. Tap on the Follow button next to your contact’s name.

4. Follow Facebook Friends – open your profile page as you did above and tap on the outlined person with the plus sign. This time tap on “Find Facebook Friends”. You will need to sign in to Facebook so that TikTok can scan your friends. When yo9u see your friends' list tap on the red Follow button.

5. When you follow people on TikTok some of them are going to follow you back. Not all of them will but that’s OK. You always want to have some followers on your profile when you are starting out. It doesn’t look great if you are marketing on the platform and you have no followers.