5. Challenge your Audience

TikTok enjoys a challenge which is why the hashtag challenge feature is so popular. Create a relevant and memorable hashtag for your challenge and make it fun with a degree of difficulty. Always set a deadline for completion of the challenge.

 

6. Take a look at your Competitors

Find out who your competitors on TikTok are and take a good look at what they are doing. You can get some good ideas from this that will be the inspiration for some of your content. Remember not to copy what others are doing but take their ideas and put your own spin on things.

 

7. Use Analytics

Not everything that you do on TikTok is going to be a runaway success. You must know what is working well and what isn’t. TikTok provides you with some great analytics that will tell you everything that you need to know about your posts and your profile as a whole.

 

8. Plan your Content

Sometimes an “on the fly” video can work well and there is no reason that you shouldn’t create these from time to time. But in general, it is better to plan your content and create a posting schedule. Provide more of what is working.

 

9. Be Consistent

It is much better to develop a consistent posting schedule than to post a lot of videos at once and then leave it for a while before you post again. Your brand can easily be forgotten if you do this. If TikTok users like your videos then they will expect more so get them used to a regular posting schedule.